Publicis Groupe implemented cuts within its diversity, equity and inclusion teams at the end of last year—both at a holding ...
German engineering and technology company Bosch will air its first Super Bowl commercial, the company announced Monday at a ...
Meta Platforms Inc. elected three new directors to its board, including Ultimate Fighting Championship CEO Dana White, one of the media industry’s most influential executives and a high-profile ...
During CES, NBCUniversal will kick off sales efforts for its 100th-anniversary slate, which includes the 2026 Super Bowl, ...
Disney is evolving how it sells live sports to programmatic advertisers on its streaming platform by creating a new ...
Universal Ads from Comcast’s FreeWheel aims to compete with tech giants in aggregating inventory for first-time TV marketers.
As part of the transaction, Disney will fold its Hulu + Live TV business into Fubo, creating a new venture that will be 70% ...
To kick off 2025, Ad Age asked industry leaders to share their predictions on all things advertising and creativity.
Costco is defending its DEI practices amid calls for a boycott, offering a lesson for other brands facing similar pressure.
The move comes as the U.S. ad industry enters the fourth month of a contract standoff between Paramount and Nielsen.
JCPenney has hired Mischief @ No Fixed Address to manage its creative business as the beleaguered department store chain ...
From AI to personalization, older creativity and a renewed focus on DEI, here are trends ad leaders expect (and hope) will come into play in 2025.