Email is a core component of many companies' marketing strategies, and its success depends on how effectively you can grow ...

RCS and AI are revolutionizing mobile messaging by enhancing personalization, engagement, and conversions. Discover how these technologies drive next-level customer experiences.

Message Assistant builds on these insights by offering real-time recommendations directly within Cordial's message editor. As marketers build campaigns, Message Assistant provides tailored, AI-driven ...

As a general rule, the shorter the subject line, the better — ideally 3-5 words. Make sure to craft a preview text that ...

2025 is finally upon us and the trends for healthcare marketers continue to evolve.

W. Edwards Deming’s 14 principles transformed manufacturing by emphasizing quality, efficiency and continuous improvement.

Alliance Media Brands Senior Editor Toni McQuilken gave a presentation to the Greater Portland Postal Customer Council (GPPC) about how mailers can foster strong relationships with printers to help ...

The Braze Customer Engagement Platform provides a real-time, flexible cross-channel solution for brands of all sizes, industries, and geographies. Brands can leverage features such as the Braze Data ...

EXCLUSIVE: Grove B2B will focus on APAC-wide advisory-to-activation, as the agency hopes to break the traditional legacy B2B ...

Data segments leave a lot to be desired, and the solutions put in place to fix them are complicated. Campaign talks to ...

According to recent studies, AI is becoming an important tool in marketing. Gartner surveyed 418 marketing leaders and found that 73% of them use generative AI, while 27% said that their organization ...