To make sure a dry rub gives the best flavor and texture to prime rub, there's an ideal time to sprinkle it on. Here's when, ...

To ensure your prime rib cooks all the way through without over-cooking your spices, it's best to abide by a certain cooking ...

The beef is flavorful enough on its own, so be light-handed with any bold seasonings and cook it no more than medium. Food & Wine's guide to prime rib has recipes to satisfy every diner.

“Prime rib roast is also called a standing rib roast ... “For the rub, we use one of our original Fireside Seasoning Recipes but any good seasoning salt like Hy’s Seasoning Salt will ...