Super Bowl LIX drew in a massive audience of 127.7 million viewers–with a peak average audience of 137.7 million viewers during the second ...

Each year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...

Anheuser-Busch’s CEO wants to market its beer as “American made,” rather than  “domestic”—the term that typically differentiates U.S. beer from ...

Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the brand?

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest as viewers voted “First Delivery,” a tale ...

Catherine O’Hara and Willem Dafoe star in a pickleball-centric Michelob Ultra ad in which they display crackling sexual chemistry while wrecking two younger players. I’d watch three hours of this.