Liverpool has just announced signing a multi-year kit deal with Adidas. They won't be renewing their contract with Nike. In ...

A Financial Analysis That Exposes the Real ValueLiverpool Football Club has officially announced a multi-year agreement with ...

A New York federal jury found Monday that Vancouver, British Columbia-based Lululemon infringed on certain structures of Nike ...

Asos sportswear director Tim Williams reveals a glimpse into the etailer's strategy for growing its sportswear division ...

Dropping alongside a new Salehe Bembury x New Balance campaign, a second set of Bode x Nike Astrograbbers and more.

The new agreement covers all men's, women's and youth teams at the club. Liverpool did not disclose financial details of the ...

Liverpool’s deal with Adidas, worth more than £60 million per season, has already created a lot of excitement thanks to ...

The end is in sight for Nike and Liverpool’s time together following the official announcement that the Reds have signed a ...

“Sneaker culture is multi-dimensional and doesn’t have to be tied to a sport or any one thing, and there’s more than enough ...

A New York federal court jury awarded $355,450 in damages to Nike as a reasonable royalty on Lululemon's sales.

Liverpool has agreed its latest kit deal, with an agreement with Adidas coming into effect from August. But which ...