Devargh Mukherjee, who joined Zepto last year in September as senior creative manager, shares insights into the brand’s unique advertising approach.

The Indian startup ecosystem has quickly taken notice of the Commerce and Industry Minister's exhortation to innovate like ...

This came a few hours after the Union Minister of Commerce and Industry, Piyush Goyal, took a dig at the Indian startup ...

Lucknow: The state govt has asked e-commerce platforms to ensure full compliance with the Legal Metrology (Packaged Commodities) Rules, 2011 within th.

The man who worked for both companies for a week shared insights as well as suggestions for improvements in a now-viral ...

Brands like Manforce, Dyson, and Zepto left no stone unturned before dropping their hilarious pranks on consumers.

In a unique experiment, a Delhi man spent a week working as a delivery worker for Zepto and Blinkit to gain a deeper understanding of the daily challenges faced by these workers. Aum Vats then took to ...

Haldiram Snacks to undertake business managed by Delhi and Nagpur factions ...

A Delhi citizen worked as a delivery rider for Blinkit and Zepto for a whole week to directly understand directly the ...

A Delhi man decided to spend a week as a Blinkit and Zepto rider to understand the daily grind of delivery workers. He detailed his experience in a now-viral series of posts on X.

Aum Vats compared Blinkit and Zepto's delivery experiences, noting Blinkit's superior reporting features, dress code ...

A host of new startups have come up in the past year and half that are looking to replicate these wildly successful quick ...