While it might seem like the only thing marketers talk about is digital strategy, brick-and-mortar marketing is not dead. In ...

The Future of Paid Advertising Has Arrived In 2025, the pay-per-click (PPC) advertising landscape looks nothing like it did just a few years ago. Artificial intelligence (AI) has become the backbone ...

Learn how to profit from ChatGPT's image generation tools with tips for digital products, lead magnets, social media, and ...

"From lead capture to large-scale campaigns, Nimble now provides an all-in-one platform for sales and marketing teams to collaborate and grow," added Ferrara. "With Nimble Email Marketing, our ...

Spokeo explored news coverage and cultural milestones to chart the evolution of email addresses and how they both shape and ...

Blast emails, which are sent simultaneously to a large group of recipients, have been a go-to tool for marketers for years.

Creative, purposeful touches, like interactive designs that engage customers, make your emails stand out. The post ...

The beauty of modern-day marketing is that it’s not about choosing just one channel. Direct mail and digital are partners in persuasion.

Let’s be honest — if you’re not tracking which marketing channels drive results for your law firm, you’re essentially throwing darts in the dark.

Yet, when fueled with the right data, a powerful, usually underestimated tool continues to deliver exceptional results: ...

For many attorneys, marketing carries an unshakable association with desperation. “Good lawyers don’t need to advertise,” goes the thinking. “The ...