Super Bowl likely meets up with Taylor Swift on Sunday. Football fans incur a gap with Swifties at blowout parties.

Super Bowl LIX will also feature two of the biggest WAGs (wives and girlfriends) in the game today in Taylor Swift and ...

Taylor Swift is reportedly going to watch Super Bowl LIX and cheer for her boyfriend, Travis Kelce. With that said, fans can ...

Philadelphia Eagles matchup in Super Bowl LIX is expected to shatter previous viewership records. With the Chiefs coming off ...

His presence led to an increase in the female audience and the 18-34 age group. The clash between the Kansas City Chiefs and the Philadelphia Eagles with Super Bowl LIX at stake is set to break a new ...

Avocados From Mexico, Tostitos and Twix are among the brands looking to engage with tuned-in consumers without paying ...

From Ilona Maher to Caitlin Clark, female athletes are finding their voice on social media, a Women's Sport Trust report says.

Swifties are usually heaping praise on Travis Kelce but his response when asked about US President Donald Trump has not gone ...

In the past three years, according to research performed by marketing professor Kim Whitler, the number of Super Bowl ads that have had male-only celebrities has declined by 26% compared to a similar ...

Despite famously singing "I swear I don't love the drama, it loves me," Taylor Swift and Travis Kelce have enjoyed a ...