The Super Bowl halftime show used to be about marching bands and nostalgia acts. Then "In Living Color" stole a good chunk of the audience.

Watch The Weeknd's full Pepsi Super Bowl LV Halftime Show. Grammy Award winner Reba McEntire and American Sign Language performer Daniel Durant perform the national anthem ahead of Super Bowl ...

Watch the full Pepsi Super Bowl LVI Halftime Show with performers Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, Kendrick Lamar featuring 50 Cent and Anderson .Paak. Watch the full Pepsi Super Bowl ...

replacing Pepsi who had been sponsor since 2013. The Super Bowl is scheduled to kick off at 6:30 p.m. ET, on Sunday, Feb. 9, with the halftime show expected to begin between 8 p.m. and 8:30 p.m ...