Poppi’s influencer vending machine backlash—what marketers can learn
Poppi’s viral Super Bowl influencer gifting campaign backfired when social media users started criticizing its choice of ...
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Local writer creates “love letter vending machine” for Valentine’s Day
A Colorado Springs writer refurbished an old vending machine and stuffed the slots with more than 80 of her original love ...
Olipop Just Landed a $1.85-Billion Valuation After Raising $50 Million. Here’s How It Plans to Spend the Cash
The prebiotic soda brand and two-time Inc. 5000 honoree was previously valued at $200 million in 2021.
Popular Soda Brand Faces Backlash for Viral Vending Machine Stunt
Poppi's director of PR and communications told Newsweek that the soda brand can't wait for people to see what's next.
That's a Lot of Beef For a Prebiotic Soda
Trendy prebiotic soda brands Poppi and Olipop are beefing online. But which one is actually better for you? We asked a dietitian to weigh in.
Soda startup Olipop valued at $1.85B
Olipop has raised $50 million in its latest funding round, valuing the company at $1.85 billion. The prebiotic soda startup ...
Poppi Is Getting Backlash for Their Vending Machine Stunt with Influencers — Here's Why the Internet Is Up in Arms
Here's what to know about the Poppi vending machine controversy, including how it started and what the brand owner has said ...
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Who is Allison Ellsworth? Poppi influencer vending machine controversy explained as founder addresses backlash
Allison Ellsworth, Poppi's co-founder and Chief Brand Officer, recently addressed the backlash her company has been receiving.
Poppi soda slammed for ‘out of touch’ influencer stunt: ‘Definitely not buying another one’
The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...
Why Poppi’s $25K Influencer Vending Machine Stunt Didn’t Go as Planned
If there’s one thing the internet loves, it’s a good brand scandal. And this week’s drama? Brought to you by Poppi, the ...
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Poppi Soda Faces Backlash Over $25K Influencer Vending Machine Campaign
A marketing stunt involving $25,000 Poppi vending machines has backfired spectacularly for the prebiotic soda brand — and its competitor Olipop is reaping the unexpected benefits.