Poppi's director of PR and communication told Newsweek that the soda brand cannot wait for people to see what's next.

Popular soda alternative Poppi defends gifting full-sized vending machines after backlash - The brand has recently gone under ...

Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending ...

Poppi founder Allison Ellsworth addressed the backlash the brand received over its Super Bowl LIX campaign, which saw ...

The most recent brand to feel the unforgiving ire of influencer-fatigued fans is none other than the trendy, better-for-you ...

BuzzFeed reached out to Poppi, who said that, in addition to influencers, the machines were sent to "people in New Orleans." ...

While stunts work for attention, both positive and negative, it’s important for brands to understand that customer loyalty is ...

Walk past any vending machine, and you’ll see a story unfolding in real time—a person stopping, scanning their options, and ...

In some years, the Super Bowl commercials are as memorable as the game itself. Here are the 10 best Super Bowl commercials of all time.

SALT LAKE CITY — A new Utah lawmaker is pushing bills aimed at eating healthy. Rep. Kristen Chevrier introduces bills to help ...

At some point or another, the commercials presented during the Super Bowl became just as important as the game itself. We don’t know why it happened, but because most people wil ...