Rolex made headlines in 2023 when the brand acquired Bucherer, which at the time was the world’s largest retailer of Rolex ...

Lex ponders the Rolex GMT-Master II “Bruce Wayne” ✓ It's not nearly as flamboyant as its namesake character ✓ But he knows ...

Mk II Among these early icons of the microbrand world were Mk II models like the Kingston, an homage to Sean Connery’s Rolex Submariner 6538, and the Fulcrum, a pastiche of vintage Rolex and Tudor ...

No, not for the Daytona 500. It's the Rolex 24! The Rolex 24 at Daytona revs the engine on the year of auto racing in the "Birthplace of Racing." Can't catch the beginning of the race Saturday?

The prestige of the Rolex 24 at Daytona is rooted in its 63-year history as a mecca of motorsports, and that reputation will be reaffirmed on the 12-turn, 3.56-mile road course in 2025.

Here, grab a Rolex 24 schedule. With all the racing going on the next four days at Daytona International Speedway, you might need one to keep track. The 24 Hours of Daytona race headlines the week.

Porsche Penske Motorsport is poised for its second consecutive overall victory in the Rolex 24 at Daytona with BMW’ in hot pursuit with one hour remaining in the sports car endurance classic. Matt ...

It's a new year for the IMSA WeatherTech SportsCar Championship, and the season kicks off with the Rolex 24 at Daytona. The championship, a 24-hour endurance race, features four different classes ...

Between January 23 and January 26, the Rolex 24 will kick off the start of the 2025 racing season down at Daytona International Speedway’s infield road course. The endurance event has a long and ...

Daytona International Speedway will roar to life from its winter hibernation as the 61-car field for the 63rd edition of the Rolex 24 at Daytona begins testing on the 12-turn, 3.56-mile road course.