The Golden Arches will emphasize menu innovation in the chicken category this year to recover traffic momentum that was ...

Escalating food prices and healthy eating habits have some grown-ups ordering 12-and-under staples at restaurants.

McDonald’s is looking to further ramp up its chicken business through more offerings. The CEO of the fast-food giant talked ...

Chicken lovers, rejoice!

McDonald’s has major plans for chicken. The company is aiming to increase its market share in the chicken category by the end ...

The news about doubling down on chicken comes as McDonald's says the chain's "performance did not meet expectations in 2024." ...

McDonald’s is bringing back the Snack Wrap, continuing to roll out the Chicken Big Mac and adding a new chicken strip and ...

McDonald’s is planning to grow its Chicken market share and to do that it is adding Chicken strips and Snack Wraps back to its menu.

McDonald’s announced the return of the Snack Wrap. Could other discontinued items return to the restaurant’s menu this year?

McDonald’s is ‘excited’ about the ‘significant opportunity’ for its chicken portfolio, CEO Chris Kempczinski said.

Fast food fans have cause to rejoice! Beloved burger giant McDonald's is upping its chicken game with new additions to its ...

Executives with the fast-food giant reiterated plans for chicken tenders and Snack Wraps this year. They also believe there’s ...