Williams Arena is the latest Gophers’ venue to seek a naming rights partner. Mariucci Arena is a partner with 3M, now called 3M Arena at Mariucci. The home of Gophers’ football, which started ...

The University of Minnesota announced on Thursday that it plans to work with Independent Sports & Entertainment (ISE) to explore potential naming rights for Williams Arena. Throughout Minnesota's ...

Much like we saw with Mariucci Arena, now officially named “3M Arena at Mariucci”, the Williams name will remain associated with the new formal title. That’s good, because when you think ...

Ball Arena also alters its seating map for concerts. The map below gives you the general layout for a concert, though it can change depending on how a performer sets up the stage. Purses and ...

MINNEAPOLIS — Make no mistake - college athletics is a big-money business, cashing in with television contracts, NIL (name, image and likeness) payments, and seat licensing. Revenue streams are ...

The university emphasized the need for more revenue in athletics and said it would find a way to honor Williams’ legacy, much like how Mariucci Arena became 3M Arena at Mariucci in 2017.

For example, 3M, the Fortune 500 giant in Maplewood, agreed to a 14-year sponsorship deal naming rights to the home of men’s hockey, Mariucci Arena, in 2017. That’s worth $11.2 million for the ...