While DeepSeek remains blocked on Italian app stores, a VPN should help bypass the block couples with some extra workarounds. Experts, however, aren't advising it.

Before we explore what the Play Store needs to copy from the App Store, let's discuss what it shouldn't. If there's one major way Google can differentiate its app store from Apple's, it's how you discover new apps and games. Right now, the Play Store is so difficult to use that it's easy to completely miss exciting new apps and games.

Google blocked 2.3 million Android app submissions to the Play Store in 2024 due to violations of its policies that made them potentially risky for users.