"You know right wing is 'in' when a fast fashion company does a WHOLE REBRAND going from mostly 'club clothes' to half their ...

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

PARIS (AP) — If any one piece defines Chloé under Chemena Kamali, it’s the blouse. Billowy, ruffled, effortless, and deeply ...

The PrettyLittleThing unicorn has had a makeover. Or should that be makeunder? The mascot of the notorious fast fashion label ...

While it may seem like a simple aesthetic evolution, this trend toward more conservative fashion reflects something deeper, ...

The show was only 20 looks. Their power lay not in their shoulders or their logos or their bombast, but their ability to get ...

Tonje had been productive before arriving, but to reach national stardom, he had to adapt — and then adapt again when stardom ...

This week, the Seattle Art Museum opened the largest-ever U.S. exhibition featuring the work of Chinese artist and activist ...

The glaring problem with PrettyLittleThing’s rebrand - COMMENT: PrettyLittleThing has got a new look, chasing after the ...

Ohio State leaders say representing the university brand through their clothing style is important ... for a university goes beyond just wearing a logo. Having a signature look, such as former ...

Part of Lumon’s institutional power arises from its ability to make every employee adhere to the ethos of its founder, Kier ...