The folks at Emma made a list, checked it twice, and you were good this holiday season so here's a peek. The email marketing software provider compiled the top 12 emails of the year sent through its ...

Years of email campaigns have revealed the blueprints for a great strategy – revolving mainly around segmentation. The following are examples of how effective email marketing campaigns segment their ...

including three customer examples. So here are three ways Emma customers have used animated GIFs to make their email campaigns pop. 1. Tell a story When Los Angeles designer Paul Marra moved his ...