This week at CES 2025, Dell revealed the Pro series will be its new flagship line - while bringing back an old favorite.

This week at CES 2025, Dell revealed the Pro series will be its new flagship line - while bringing back an old favorite.

Dell announced its 2025 AI PC portfolio Monday, which features three new product categories under the same brand: Dell, Dell ...

On the consumer side, the Dell 14 and 16 Plus (along with their 2-in-1 versions) look like typical mainstream Dell laptops.

Dell also isn’t doing away with the Alienware sub-brand, which it purchased in 2006. Alienware gaming models will, apparently ...

Dell on Monday announced an overhaul of its PC branding strategy with a simplified naming scheme that bears a striking ...

Dell announced that the XPS brand is dead, and its computers will have more straightforward names going forward.

In a bid to reinvigorate PC sales, Dell should've put a lot of thought into how it rebrands its PCs. Instead, it ripped off ...

Advanced Micro Devices Inc., the second-biggest maker of computer processors, said its chips will be used by Dell ...

Starting this year, the company will put its XPS, Inspiron, and Inspiron Plus devices in the Dell category. That will change ...

New Dell Pro Desktops are available in micro, slim and tower forms, all with Intel Core Ultra and AMD Ryzen processor options ...

The computer company Dell has a new brand strategy that sounds a lot like Apple. There were a few smiles at the launch.