Iverroche becomes Pernod Ricard’s first wholly owned African spirit brand, as the French wine and spirit giant highlights the ...
French spirits conglomerate Pernod Ricard bought a majority stake in African gin brand Inverroche, and this week the company stepped firmly into the African gin market by purchasing the remaining ...
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Pernod Ricard has acquired Inverroche, a luxury African gin brand, marking a significant step in the company's commitment to ...
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