You have to do that in independent film.” Mattel has capitalized on “Barbie’s” success, announcing more than a dozen film and ...

Looking for stylish Barbie outfit ideas? Discover the perfect looks for parties, cosplay, and everyday glam and embrace ...

The Margot Robbie-led Barbie movie is a smash hit, and its take on Barbieland is filled with colorful Barbies and Kens made ...

We used to be called a toy manufacturer,” Mattel CEO Ynon Kreiz said at the UBS Global consumer and Retail Conference in NYC.

On March 9, 1959, the first Barbie doll was introduced at the American Toy Fair in New York City, becoming the first ...

Barbie dolls may have changed dramatically over the decades but there’s little doubt they were at their most extravagent 40 ...

Barbie was a huge success thanks to the vision and talents of people like Margot Robbie and Greta Gerwig, and it could point ...

Mattel has honored Alicia Keys' musical success and cultural impact with her own one-of-a kind Role Model Barbie Doll made in her likeness.

You have to do that in independent film.” Mattel has capitalized on “Barbie’s” success, announcing more than a dozen film and TV projects. It enlisted Travis Knight, a director known for ...

According to CEO Ynon Kreiz, who spoke at an investment conference on Thursday, this transition comes at a time when Mattel, ...

Mattel announced on Tuesday that Barbie will be releasing a line dedicated to four famous friendship duos who strive to ...

The effort celebrates women shaping the music industry. With the doll, Barbie honors Keys for her musical success, legacy of artistic innovation, resilience and creativity, not to mention the ...