The general consensus seems to be that the Utah Hockey Club name is not highly favored, but the proposed logo associated with the name is. The logo, which has now been leaked, features the head of ...

Clearly, fans weren't too impressed by the logo reveal. This article was originally published on www.si.com as NHL Fans Roast Utah Hockey Club Over Proposed Logos for New Franchise Nickname.

Utah Hockey Club fans have been focused on one thing: team name voting. The team released a survey Wednesday, allowing fans to vote on the team’s name, logo and branding. On Thursday ...

In another interesting move, the only other name granted an extension was for a blank Utah Hockey Club trademark that contained none of the current logos featured by the franchise. That leaves the ...

According to the United States Patent and Trademark Office, Uyte LLC—the same company that filed previous trademarks for the ...