Hasbro reveals the first look at the newest Transformers animated series and toy line, featuring new takes on classic characters like Optimus Prime.

Transformers fans can now pre-order rereleases for two overlooked and previously exclusive Transformers: War for Cybertron ...

Hasbro, Inc. (NASDAQ: HAS), a leading games, IP and toy company, today announced that Transformers One Power Flip Optimus ...

An Optimus Prime toy is not complete without its trailer, which makes the recently-released LEGO set 40803: Optimus Prime ...

Right now we have just one image of the Supreme Optimus Prime with no further information about pricing and availability. Given Supreme’s history, the toy will no likely cost much more than we ...

The figure comes in two flavours; the original colour scheme for Arcee, a pink and orange affair which suits designer Floro Dery's tastes for muted colours, and the strawberry cream pink and white ...

Transformers One Power Flip Optimus Prime (Orion Pax) Honored as Action Figure of the Year "Receiving this TOTY win for Transformers is an incredible honor," said Tim Kilpin, President of Toys ...