The Print on MSN4d
New Cadbury ad has fresh take on the language debate. Both north and south are impressed
It’s as if Cadbury knew Tamil Nadu Chief Minister MK Stalin was going to stir the hornet’s nest and make national headlines ...
The Financial Express on MSN6d
Cadbury Dairy Milk’s new ad on language divide wins the internet—Here’s why
At its core, the advertisement is a lesson in inclusivity. The scene unfolds with a group of Hindi-speaking women chatting in ...
Campaign7y
Cadbury ad proves draw via Sky iTV service
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
Best Media8d
Cadbury Dairy Milk's 'Generosity' ad campaign returns, emphasising belonging and acceptance
Cadbury Dairy Milk’s latest campaign celebrates this power, encouraging people to look beyond their differences and embrace the sweetness of acceptance. In times when differences can build walls ...
The Hindu1mon
Column | Uncles just wanna have fun on Valentine’s Day
As a bona fide Indian uncle, I am thrilled. FMCG giant Cadbury has recognised my power. Their new Destroy Valentine’s Day ad is all about the Indian uncle. To destroy the pernicious Valentine ...
The Telegraph1mon
Can uncles destroy Valentine’s Day? Cadbury asks in cheeky 5 Star ad
Cadbury has roped in uncles to “destroy Valentine's Day” by using what the FMCG giant calls a tried-and-tested method. After all, the ad reasons, trends like certain social media platforms and YOLO ...
Warc1y
Cadbury: SRK - My Ad
Confectionery brand Cadbury Celebrations grew engagement and sales among families in India during Diwali, with an interactive, geotargeted campaign that made India's biggest superstar, Shah Rukh Khan, ...
Marketing Dive1y
ITV sees 50,000 mobile TV ad interactions via Shazam-enabled initiative
Users were encouraged to enter sweepstakes to win tickets to summer festivals and other merchandise from Pepsi Max or London 2012 Opening Ceremony tickets from Cadbury. ?The ads which aired this ...
Business Today6d
New Cadbury Dairy Milk ad on North-South language gap has internet just loving it- WATCH here
Cadbury Dairy Milk India’s latest ad campaign has struck a chord online, with one video in particular earning widespread praise for its message on language inclusivity. The ad subtly addresses ...
Warc1y
Cadbury Celebrations: Not just a Cadbury ad 2
Cadbury Celebrations brand is a festive chocolate box from Cadbury in India. But unlike chocolates, selling a gift box of chocolates isn't the same. Celebrations exists to gain share from this festive ...
The Financial Express6d
Cadbury Dairy Milk’s new ad on language divide wins the internet—Here’s why
The ad subtly reinforces this role by portraying English as an inclusive tool rather than a marker of elitism. Cadbury Dairy Milk India’s campaign does more than promote a product; it sparks a ...