DUBAI — Step into House of Hype and you’re immediately transported into what feels like a living, breathing social media feed. Neon-lit corridors pulse with rhythmic beats as visitors pose in ...

If two years ago, UAE’s leading malls expanded their F&B options, today ... I am sure House of Hype Dubai Mall is one of the highest spends per square foot of any location in the Mall," said ...

Enter House of Hype. Created by the team behind equally impressive Dubai attraction AYA Universe, this lot know how to give you a cool Insta-op. The venue opened in February at Dubai Mall, and on ...

With its high footfall of 111 million annual visitors, The Dubai Mall presented an ideal canvas to bring the House of Hype to life. The team secured a prime 23-unit retail space in the mall, making it ...