The BIG3 basketball league, founded by Ice Cube, kicks off its 2025 season on July 20 at Little Caesars Arena in Detroit. The ...

Since December’s announcement that Vice TV would be shifting much of their focus to sports, the channel’s Vice Sports brand ...

In a move that is sure to draw attention from basketball fans across the world, former NBA All-Star Kemba Walker is ...

Ex-Laker Dwight Howard signs with the L.A. Riot, part of Ice Cube’s BIG3 three-on-three league. Howard will be inducted into the Basketball Hall of Fame in September.

LOS ANGELES, April 29, 2025 /PRNewswire/ -- Today, the BIG3 announced that VICE Sports, the recently launched sports vertical from VICE Media, has joined the league as a new media partner and will ...

Per NBA insider Chris Haynes, Walker has reached agreement to join the three-on-three league for the 2025 season. Walker, a ...

Retro athletic-wear label Starter signed a deal with the Big3 to produce on-court uniforms, sideline gear, warmups and fan ...

Iconic Sportswear Company to Become League's Official On-Court Uniforms and Apparel Partner Creating All-New League Merchandise LOS ANGELES, April 24, 2025 /PRNewswire/ -- Today, the BIG3 ...

Kemba Walker will play in Ice Cube's BIG3 league next season. The former NBA All-Star joins other veterans in the 3-on-3 ...