News

In response to both users, Spotify wrote, “This rumor is false. Premium music listening is ad-free.” ...
In November last year, Spotify said 72% of Gen Z listeners viewed the app as the antidote to doom-scrolling, according to ...
Spotify's new AI tool generates ad scripts and voiceovers for segments between songs, in the US and Canada. Users' general ...
After six months of pilot testing with The Trade Desk, Spotify launched its ad exchange and added new supply and demand partners to the mix.
Spotify is introducing a suite of new tools, as the audio giant makes a larger commitment to its advertising business. The ...
Streaming colossus Spotify has announced a proprietary programmatic ad exchange for buying and measuring advertising ...
At the event, attended by Marketing Week, Spotify announced several ad tech solutions for brands to make buying ads, and creating and measuring them, easier.
omnichannel strategies,” Hickey said. “Through Spotify Ad Exchange, we’re evolving our platform to make advertising more automated, competitively priced, and addressable—putting outcome ...
Spotify continues to enjoy tremendous growth, partially because of its willingness to use AI in its marketing ... A use case for this type of AI strategy occurred when Starbucks invested ...
“We want to retain our people because it’s good for business.” Spotify’s recruitment strategy underwent significant evolution following COVID. Previously in a phase of hyper-growth, the company’s ...
Spotify is introducing a suite of new tools, as the audio giant makes a larger commitment to its advertising business. The new tools include the ability for advertisers in the U.S. to use ...